Creating an Illustrated Brand: From the Idea to Merchandising
A course by Vania Bachur , Illustrator
Develop an illustrated character and its visual identity to create your own product line
Develop an illustrated character and its visual identity to create your own product line
Can you imagine making your own illustrated brand a reality? Take your drawings a step further and make them the stars of a product line with the help of Vania Bachur. Also known as Suupeergirl, this self-taught illustrator has created a memorable brand from her unique style.
In this course, Vania teaches you how to create your own characters, digitize them, and bring them to life in the form of different products. To do so, learn to develop a style guide that allows you to unify your creations to sell their licenses or design your own products.
What will you learn in this online course?
17 lessons & 17 downloads
- 99% positive reviews (709)
- 15,772 students
- 17 lessons (2h 56m)
- 17 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Recommended software for this course
Adobe Illustrator
Adobe PhotoshopWhat is this course's project?
Create a line of merchandise with your own illustrated characters. To do so, you will work on developing three key elements: your character’s universe, a style guide, and the corresponding products.
Projects by course students
Who is this online course for?
Students, professionals, and aspiring illustrators who want to learn how to create illustrated characters and convert them into merchandise.
Requirements and materials
To take this course, you will need some basic knowledge of drawing and notions of editing in Procreate, Photoshop and Adobe Illustrator. As for materials, you will use the basics of every illustrator: paper, a pencil, and a computer or tablet with the programs mentioned above.
Reviews
A course by Vania Bachur
Adorable and colorful characters are the hallmark of self-taught illustrator Vania Bachur, also known as Suupeergirl. Somewhere between kawaii and cartoon, Vania has been able to create a unique, recognizable style that is full of personality.
Currently, she owns her own brand which designs merchandised products featuring her characters. She has also published a book with Penguin Random House and worked for major international brands like Disney Pixar, Cartoon Network, Nickelodeon, Apple, Wacom, and more.
Content
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U1
Introduction
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Presentation
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Influences
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What will we do in the course?
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U2
Character Creation
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Search for inspiration
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Sketch 1
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Sketch 2
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Character psychology
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U3
Create a style guide
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What is a style guide?
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Digital illustration 1
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Digital illustration 2
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Integration of a style guide
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Product Design
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Use of mockups
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Presentation of a product
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U4
How can I make a living from drawing?
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The Malvatips
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How to sell your brand on social networks SC
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Tips to stay creative
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FP
Final project
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Creating an Illustrated Brand: From the Idea to Merchandising
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
Adobe Illustrator
Adobe Photoshop
angeles.kp.mosquera
PlusEl curso me encanto, me dio ideas claras de como empezar a ilustrar para luego comercializar mis productos
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norowelle
Un cours très complet et bien expliqué. Non seulement on apprend à créer une illustration kawaii d'un personnage, mais on réalise aussi des motifs et il y a tout le côté techniques graphiques avec le guide de style.
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nancy_kimera
PlusEste curso es un 10 de 10, tiene desperdicio, esta muy bien explicado, es lo que buscaba, super recomendable!!!!
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katerin_gaviria1
Excelente inspiración para nuestros proyectos y super ilustrativo... me encanto
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eyconsophia.becerril
PlusMe sirvió un montón para empezar a hacer merch con mis ilustraciones, me encanta lo sencillo que explica cada tema haciéndolo fácil de entender !
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