Lettering as an Identity
A course by Yani&Guille , Lyricists, Graphic Designers and Typographers
Joined January 2017
Learn how the shapes of letters can strengthen the personality of a message
Learn how the shapes of letters can strengthen the personality of a message
Joined January 2017
Guille Vizzari and Yani Arabena - graphic designers, typographers and founders of the Yani & Guille studio - will discover Lettering as a powerful design tool. Thanks to him, you will be able to give strength to any message or represent a graphic identity.
In this course you will discover resources, calligraphic exercises, manual drawing techniques and vector digitalization that will make your Lettering designs shine.
What will you learn in this online course?
16 lessons & 15 downloads
- 98% positive reviews (130)
- 1,723 students
- 16 lessons (2h 53m)
- 15 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Recommended software for this course
Adobe Illustrator
Adobe PhotoshopWhat is this course's project?
You will design a phrase that represents you (whether your own brand identity or a product or brand that you like) creating a design (poster, postcard, business card, etc.) that serves as a promotional piece to spread your work.
Projects by course students
Who is this online course for?
This course is aimed at graphic designers and design students who want to get into the world of drawn letters, typographers and lettrists who want to know the working method of Yani & Guille, illustrators and artists who want to enhance their work including lettering as a design resource and any letter lover.
Requirements and materials
No previous knowledge of Illustration, Calligraphy and Typography is necessary.
Regarding the materials, you will need: pencil, eraser, tracing paper, white paper, black marker, a computer, Photoshop and Illustrator (or similar programs), a scanner or a camera to take the production to the digital environment.
Reviews
A course by Yani&Guille
Guille Vizzari and Yani Arabena are lyricists, graphic designers and typographers. They met while studying at the University of Buenos Aires where they began to work together fusing calligraphy and illustration.
In 2014 they founded their own studio (Yani & Guille) specialized in calligraphy, lettering and typography applied to graphic design and giving workshops on these disciplines both in Argentina and in the rest of Latin America.
Both recognize that they are passionate about handmade design, especially those pieces with a high degree of refinement and care that reflect the dedication of the artist.
Throughout their career they have produced typographical works that can be found in foundries such as Sudtipos (Esmeralda, Abelina Pro and Quotes) and Latinotype and have worked for clients such as All Saints Cafe, the Masticar, Chandon and Arcor gastronomy fair as well as covers for books and magazines.
Content
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U1
A love story for the letters
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Who are we, what do we do?
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Influences
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U2
Back to the bases
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Definitions
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Calligraphic Bases
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Typographical Bases
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Lettering. The drawing as a decision making.
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U3
Unique messages
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A phrase that defines me
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The word as image
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Merging skills
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Edition stage
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U4
The nobility of the vector
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Automatic vs. Manual
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Node per node
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Analysis and final adjustments
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In the final stretch (Part 1)
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In the final stretch (Part 2)
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In the final stretch (Part 3)
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FP
Final project
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The lettering as an identity
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
Adobe Illustrator
Adobe Photoshop
ruffii
de lo mejor
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rinamelconian
Me encantó este curso, los profesores transmiten la pasión por la letra, la caligrafía, el lettering, realmente lo disfruté y aprendí muchas cosas. Ahora a seguir practicando! Muchas gracias Yani y Guille
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eduardoip408
Excelente curso
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gisela.b1987
MUY BUEN CURSO, COMPLETO
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josefinarossi
Pluslos sigo desde cemento <3 gran dupla!
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