Freelance: Keys and Tools to Find Success as Your Own Boss
A course by Martina Flor , Designer and Lettering Artist
Learn to manage your personal brand and build your own career
Learn to manage your personal brand and build your own career
Ever wanted to discover the secrets to managing your own personal brand? Martina Flor, freelance lettering artist and designer, guides you through the ins and outs of self-employment, providing specific tools and useful advice for starting your own studio.
In Martina’s previous course The Golden Secrets of Lettering, she unravels the complexities of the world of lettering illustration. Now, she teaches you how to become your own boss and successfully launch your studio.
In this online course, discover the keys to developing your personal brand and building your reputation. Learn about laying the groundwork and building up a solid portfolio before moving on to communicating what you do, finding clients, optimizing your social media presence, dealing professionally with future clients, and putting a price on your work.
What will you learn in this online course?
12 lessons & 13 downloads
- 97% positive reviews (1.6K)
- 25,465 students
- 12 lessons (1h 59m)
- 13 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
After reflecting on your goals, your personal brand, and the aim of your practice, develop a uniquely creative promotional piece to present yourself to the world and connect with clients.
Projects by course students
Who is this online course for?
Illustrators, designers, photographers, animators, and creative professionals from other areas who want to carry out their activity on their own.
It is also useful for those who are already self-employed and are looking to better organize their ideas and optimize their resources.
Requirements and materials
No prior knowledge is needed, just a strong desire to jump-start your freelance career.
In terms of materials, all you need is a computer, pencil, and paper. A notebook is also recommended for jotting down ideas as they pop up throughout the course and become a valuable part of planning your freelance activity.
Reviews
A course by Martina Flor
Martina Flor combines her talents as a lettering designer and illustrator. Born in Buenos Aires, Martina has lived in Berlin for several years where she runs a custom lettering and typography studio working internationally for clients such as The Washington Post, Vanity Fair, Cosmopolitan, Harper Collins, Fontshop, Monotype, and Etsy, among others.
Martina is cofounder of the well-known online “battle” project Lettering vs Calligraphy and founder of Letter Collections . The holder of a master's degree in type design from the Royal Academy of Art, The Hague, she spends much of her time teaching lettering and type design in Europe and abroad. Martina is the author of the book The Golden Secrets of Lettering, published in 2017 by Princeton Architectural Press in the United States and by Thames & Hudson in the United Kingdom (Original title: Lust auf Lettering, 2016 Verlag Hermann Schmidt), which will also be published in French and Spanish.
When she is not drawing letters, she travels the world presenting her work at conferences and universities. In 2016, she spoke at TEDx Río de la Plata before an audience of 10,000 spectators.
Content
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U1
Introduction
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Presentation
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Freelance = entrepreneur
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U2
Create your portfolio and be your own customer
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Build a portfolio
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How to introduce yourself
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U3
Search for clients
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Find clients: where and how
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A representative
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Build an audience Social networks
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U4
Be a professional
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How to put a price on your work
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The first contact
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A professional work process
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Manage time and organization
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Set standards in your work
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FP
Final project
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Freelance: keys and tools to succeed being your own boss
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
nativainlab
Muchas gracias Martina
Un curso práctico, claro y útil, justo lo que necesita un freelance ;-)
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padhec
Si estás leyendo este mensaje, es porque tienes la curiosidad de explorar nuevos caminos. El curso es muy bueno y lo puedes complementar con otros que hay aquí en Domestika. Lo importante del aprendizaje autónomo, es poner en práctica los conocimientos adquiridos ya sea en proyectos personales o profesionales.
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i79018054
Excelente curso! Bastante realista e útil.
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surielgloria
Muy bueno, casi voy por la mitad, y me ha ayudado mucho
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javiermdsn
Excelente curso!
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