Visual Identity Design with Bold Lines

A course by Berch Kotogian , Graphic Designer

Graphic Designer. Montevideo, Uruguay.
Joined January 2014

Learn a simple way to design creative logos by transforming ideas into bold lines

97% positive reviews (37)
1,062 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

Learn a simple way to design creative logos by transforming ideas into bold lines

Do more with less. This is the philosophy of graphic designer Berch Kotogian, who specializes in creating eye-catching logos and visual identities using a minimalist approach. By stripping away the excess, he gets down to the core of each idea, capturing its essence in pure simplicity.

In this online course, learn to design a visual identity with basic shapes and bold lines. Berch teaches you his process for bringing inspiring logos to life, from the client brief to the final presentation. Embrace simplicity and discover how to make more effective designs with less!

Read more ↓

What will you learn in this online course?

16 lessons & 26 downloads

How to define a logo?
6 minutes, 37 seconds
How to recognize a good logo?
6 minutes, 16 seconds
Play with synthesis
8 minutes, 30 seconds
Look for opportunities
10 minutes, 25 seconds
The brief
10 minutes, 7 seconds
Inspirational mood board
13 minutes, 33 seconds
  • 97% positive reviews (37)
  • 1,062 students
  • 16 lessons (2h 39m)
  • 26 additional resources (7 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Develop and design a logo using bold lines.

Projects by course students

Who is this online course for?

Anyone who wants to explore the wonderful world of visual identities while discovering the secrets to minimalist graphic design.

Requirements and materials

Basic notions of graphic design are recommended for this course, but not essential.

As for materials, you just need a computer with Adobe Illustrator and Photoshop, as well as a pencil and paper.


Reviews

1,062 Students
37 Reviews
97% Positive ratings

Berch Kotogian

A course by Berch Kotogian

Teacher Plus
Graphic Designer

Berch Kotogian is a Montevideo-based graphic designer and a firm believer in the power of minimalism, simple concepts, and basic shapes. After several years working at an agency, he decided to open his own business and has collaborated with both local and international brands in the world of advertising. Thanks to his varied experience within the industry, Berch has a wide range of skills, from art direction to logo and visual identity design.

In addition to his work with public institutions, he has created logos and identities for companies like AB comunicación, Bistrohub, StadioPlus, and Toro. You can find some of his most distinguished projects in books like Inspo Finds and Favourite Design Book.


Content

  • U1

    Introduction

    • About Me
    • Influences
  • U2

    Logos in theory

    • How to define a logo?
    • How to recognize a good logo?
    • Play with synthesis
    • Look for opportunities
    • The brief
  • U3

    Logos in practice

    • Inspirational mood board
    • Think before you design
    • Pencil and paper
    • From sketch to digital
  • U4

    Typography, color and presentation

    • Typography
    • Color
    • The logo in context
    • Presentation to the client
    • Presentation on social networks
  • FP

    Final project

    • Visual Identity Design with Bold Lines

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Visual Identity Design with Bold Lines. Design course by Berch Kotogian

Visual Identity Design with Bold Lines

A course by Berch Kotogian
Graphic Designer. Montevideo, Uruguay.
Joined January 2014
  • 97% positive reviews (37)
  • 1,062 students