Business Growth for Creatives: Optimize Your Online Presence

A course by Amaranta Martínez , Art Director, Illustrator, and Muralist

Art Director, Illustrator, and Muralist. Miami, United States.
Joined May 2020

Learn how to turn your talent into a business by exploring strategies for boosting your online presence and attracting potential clients

97% positive reviews (39)
921 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

Learn how to turn your talent into a business by exploring strategies for boosting your online presence and attracting potential clients

Want to make a living doing what you love? There are a lot of different ways to earn money with your creativity, you just have to know how to get the most out of each one. According to art director, illustrator, and muralist Amaranta Martínez, who has collaborated with clients like Viacom and Verizon, and celebrities like Heidi Klum and Steve Aoki, the key to success is having a loyal audience that you can turn into future clients.

In this course, Amaranta shows you how to boost your online presence and optimize your creative business. Learn how to create a lightbox popup for your website, design a newsletter for maximum impact, build an affiliate program, and everything else you need to turn your passion into a profitable business.

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What will you learn in this online course?

13 lessons & 16 downloads

  • 97% positive reviews (39)
  • 921 students
  • 13 lessons (1h 30m)
  • 16 additional resources (3 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Develop an optimized website capable of generating both active and passive income and create a client database.

Who is this online course for?

Anyone who wants to pursue their passion to make a living and to turn their talent into a business, especially designers, illustrators, and photographers. This course is also great for anyone who wants to generate extra income.

Requirements and materials

No previous knowledge is needed, just a website and creative business you want to grow. A LinkedIn, Instagram, and Amazon profile would also be helpful.


Reviews

921 Students
39 Reviews
97% Positive ratings
  • More reviews

Amaranta Martínez

A course by Amaranta Martínez

Teacher Plus
Art Director, Illustrator, and Muralist

After working many years in the corporate world, Amaranta Martínez decided to leave her job as art director at Nickelodeon to create her own business: Superama. Since then, she has worked as a muralist, illustrator, creative consultant, content creator, and conference speaker.

Thanks to her personal brand, she's had the opportunity to collaborate with clients from all around the world. She has participated in numerous individual and group exhibitions, both locally and internationally, and has created murals, illustrations, and designs for clothing brand collaborations that have been worn by celebrities such as Heidi Klum, Paula Abdul, and Steve Aoki. Amaranta is also cofounder of the Creatividad Eñe podcast, as well as the children's show Pin Pan Pum, which won an Emmy Award in the graphic arts category.


Content

  • U1

    Introduction

    • Presentation
    • Influences
  • U2

    An Optimized Website

    • What Do You Need to Have an Optimized Website?
    • How to Drive Traffic to Your Website through Social Networks?
    • Referrals on LinkedIn
    • Creating a Promotional Pop-up or Lightbox
  • U3

    Creating Community

    • Subscriber List
    • Planning Your Newsletter
    • Creating Your Newsletter
    • Analyzing the Data of Your Newsletter
  • U4

    Monetize: Passive and Active Income

    • Affiliate Links
    • How to Use IGTV and Instagram Live to Monetize?
    • Ideas to Generate Other Income
  • FP

    Final project

    • Monetize Your Creativity: Create a Convincing Portfolio

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Business Growth for Creatives: Optimize Your Online Presence. Marketing, and Business course by Amaranta Martínez

Business Growth for Creatives: Optimize Your Online Presence

A course by Amaranta Martínez
Art Director, Illustrator, and Muralist. Miami, United States.
Joined May 2020
  • 97% positive reviews (39)
  • 921 students