On-page SEO for Beginners: Optimize Your Website
A course by Dimitri Prosvirin , Performance Marketing Manager
Joined July 2021
Boost your website’s organic visibility by learning techniques to optimize long form content and product pages, and track your performances through SEO KPIs
Joined July 2021
With so much content available online, it is essential to position your website in the top results on Google and other search engines to stay competitive. SEO optimization is a key part of that process. During his career, performance marketing manager Dimitri Prosvirin has built and managed SEO, CRO, and web content teams around the world covering projects for dozens of markets.
In this online course, he teaches you the foundations of on-site optimization to help you position your site in Google's Top 10 search results. Discover best practices for SEO, from KPI and performance tracking to search volume analysis, to increase your visibility online.
What will you learn in this online course?
15 lessons & 14 downloads
- 100% positive reviews (28)
- 1,701 students
- 15 lessons (1h 56m)
- 14 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
What is this course's project?
Use SEO techniques to improve a website's search engine rankings, using both free and affordable tools.
Who is this online course for?
This course is for anyone who wants to learn the essentials of on-page SEO to boost the visibility of their website.
Requirements and materials
No previous experience is required.
In terms of materials, you will need access to:
⦁ SERanking Tool (free and paid version)
⦁ MIRO
⦁ Google Docs, Sheets
⦁ CMS - Squarespace
⦁ Chrome SEO AddOns
⦁ Live website examples
Reviews
Dimitri Prosvirin
A course by Dimitri Prosvirin
Dimitri Prosvirin is a performance marketing manager from Estonia. He studied international business administration at Estonian business school and, during his final year, worked for a Swedish company focused on online affiliate marketing. There he learned about search engines and the value of websites for customer acquisition.
Since then, he’s spent the last 15 years expanding his knowledge of SEO, performance marketing, and people management. He’s worked in countries around the world, including the Philippines and Malta, where he was an SEO manager for iGaming and sportsbook operators. Since 2016, Dimitri has been living in Amsterdam, leading a team of highly-skilled SEO professionals at Uber.
Content
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U1
Introduction
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About Me
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Influences
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U2
The Foundations of SEO
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Marketing Strategy
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Search Engines in Daily Life
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How a Search Engine Works
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Evolutions
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U3
SEO Optimization
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Case Study Presentation
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Keywords 1
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Keywords 2
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Optimizing Long-Form Content 1
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Optimizing Long-Form Content 2
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Optimizing a Product Page
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U4
SEO Performance Tracking and KPIs
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Domain Name and Home Page
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Optimizing Website Navigation
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Keyword Position Tracking
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FP
Final project
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On-page SEO for Beginners: Optimize Your Website
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Good course
Although I have just started this course, I can already tell that it is going to help me tremendously with my fledgling online business. I'm very impressed with the instructor and I'm looking forward to completing the rest of the course so I can apply what I've learned to my e-commerce website.
Me gustó el curso, recomiendo para quien este comenzando en esto.
Espectacular edcion muy util
A great course! I recommend it.