On-page SEO for Beginners: Optimize Your Website
A course by Dimitri Prosvirin , Performance Marketing Manager
Joined July 2021
Boost your website’s organic visibility by learning techniques to optimize long form content and product pages, and track your performances through SEO KPIs
Boost your website’s organic visibility by learning techniques to optimize long form content and product pages, and track your performances through SEO KPIs
With so much content available online, it is essential to position your website in the top results on Google and other search engines to stay competitive. SEO optimization is a key part of that process. During his career, performance marketing manager Dimitri Prosvirin has built and managed SEO, CRO, and web content teams around the world covering projects for dozens of markets.
In this online course, he teaches you the foundations of on-site optimization to help you position your site in Google's Top 10 search results. Discover best practices for SEO, from KPI and performance tracking to search volume analysis, to increase your visibility online.
What will you learn in this online course?
15 lessons & 14 downloads
- 100% positive reviews (26)
- 1,455 students
- 15 lessons (1h 56m)
- 14 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Use SEO techniques to improve a website's search engine rankings, using both free and affordable tools.
Who is this online course for?
This course is for anyone who wants to learn the essentials of on-page SEO to boost the visibility of their website.
Requirements and materials
No previous experience is required.
In terms of materials, you will need access to:
⦁ SERanking Tool (free and paid version)
⦁ MIRO
⦁ Google Docs, Sheets
⦁ CMS - Squarespace
⦁ Chrome SEO AddOns
⦁ Live website examples
Reviews
A course by Dimitri Prosvirin
Dimitri Prosvirin is a performance marketing manager from Estonia. He studied international business administration at Estonian business school and, during his final year, worked for a Swedish company focused on online affiliate marketing. There he learned about search engines and the value of websites for customer acquisition.
Since then, he’s spent the last 15 years expanding his knowledge of SEO, performance marketing, and people management. He’s worked in countries around the world, including the Philippines and Malta, where he was an SEO manager for iGaming and sportsbook operators. Since 2016, Dimitri has been living in Amsterdam, leading a team of highly-skilled SEO professionals at Uber.
Content
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U1
Introduction
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About Me
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Influences
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U2
The Foundations of SEO
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Marketing Strategy
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Search Engines in Daily Life
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How a Search Engine Works
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Evolutions
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U3
SEO Optimization
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Case Study Presentation
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Keywords 1
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Keywords 2
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Optimizing Long-Form Content 1
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Optimizing Long-Form Content 2
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Optimizing a Product Page
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U4
SEO Performance Tracking and KPIs
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Domain Name and Home Page
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Optimizing Website Navigation
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Keyword Position Tracking
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FP
Final project
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On-page SEO for Beginners: Optimize Your Website
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
carol_408
Me gustó el curso, recomiendo para quien este comenzando en esto.
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anggiem12
Espectacular edcion muy util
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alice_puscasu
A great course! I recommend it.
mtorres_audio
PlusMe ha parecido un curso excelente, las explicaciones de Dimitri han sido claras y amenas. Lo recomiendo.
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miguelangelrosales
PlusUn curso genial
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