Introduction to Audiovisual Ad Production for Social Media

A course by Ojo Con Oscar , Designer, Photographer, and Filmmaker

Designer, Photographer, and Filmmaker. Bogota, Colombia.
Joined January 2021

Learn to create high-impact audiovisual content using accessible resources to promote yourself or a brand

100% positive reviews (76)
3,171 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

Learn to create high-impact audiovisual content using accessible resources to promote yourself or a brand

Do you like making audiovisual content? Take the next step and produce professional-grade videos to promote your brand or business on social media. Oscar Nuñez, better known as Ojo Con Oscar, is a Colombian designer, photographer, and filmmaker who has worked with brands like Mercedes-Benz and bands such as Morat.

In this online course, he teaches you the fundamentals of independent ad production to create commercials that connect with your audience by showcasing what makes your brand unique. Discover the characteristic features of social media videos as well as how to work with lighting, shoot high-quality videos, and edit them into an engaging story that captivates viewers.

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What will you learn in this online course?

15 lessons & 17 downloads

  • 100% positive reviews (76)
  • 3,171 students
  • 15 lessons (3h 11m)
  • 17 additional resources (6 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Film and produce an ad for a product of your choice to share on social media, from the concept to post-ready content.

Projects by course students

Who is this online course for?

Anyone interested in audiovisual content creation, or anybody who wants to learn how to tell their stories to the world through video but doesn't know where to start.

Requirements and materials

No prior knowledge is required to take this course. As for equipment, you need:


    ⦁ A video camera (DSLR or a mobile phone)
    ⦁ A graphics tablet
    ⦁ A computer
    ⦁ Adobe Premiere (or a similar editing program)

Reviews

3,171 Students
76 Reviews
100% Positive ratings

Ojo Con Oscar

A course by Ojo Con Oscar

Teacher Plus
Designer, Photographer, and Filmmaker

Oscar Nuñez, better known in the AV industry as Ojo Con Oscar, is a Colombian designer, photographer, and filmmaker who specializes in architecture
and product photography. He developed a passion for storytelling at a young age, and in 2014 he started to bring his ideas to life through the camera lens. He also developed an acute eye for detail while studying design, giving his projects an undeniable quality.

His photography work, most notably for brands like Mercedes-Benz and bands like Morat, has led him across the USA, Mexico, and Colombia and has helped him build an online community with people who share the same passion for this art form.


Content

  • U1

    Introduction

    • Presentation
    • Influences
  • U2

    Talking about Brands

    • Introduction to Online Video
    • Your Brand Personality
    • Your Product Speaks, You Just Have to Listen
  • U3

    Tools to Create

    • Photographing is Writing with Light
    • Is the Cell Phone Better than the Camera?
    • Art Direction
    • The Camera: Composition and Movements
    • The Storyboard
    • Produce the Video
  • U4

    Video Editing

    • Selecting the Material
    • Audio Is Half of the Audiovisual Experience 1
    • Audio Is Half of the Audiovisual Experience 2
    • How to Export and Add the Final Details
  • FP

    Final project

    • Introduction to Audiovisual Ad Production for Social Media

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Introduction to Audiovisual Ad Production for Social Media. Photography, and Video course by Ojo Con Oscar

Introduction to Audiovisual Ad Production for Social Media

A course by Ojo Con Oscar
Designer, Photographer, and Filmmaker. Bogota, Colombia.
Joined January 2021
  • 100% positive reviews (76)
  • 3,171 students