Digital Marketing Strategy for Social Media
A course by Vincent Roméo , Digital Marketing Expert
Boost your social media presence using content strategy tools like SWOT and editorial planning
Boost your social media presence using content strategy tools like SWOT and editorial planning
As head of digital content for the agency 14 septembre, Vincent Roméo handles data as well as storytelling. He knows better than anyone: social media is an enigmatic universe that can be a tough nut to crack. But with a little creativity and experience, it's not so difficult to create unforgettable social media strategies.
In this online course, he teaches you how to boost your visibility on social networks. Study all platforms and get to grips with many different tools, from SWOT and editorial planning to tracking your performance. Ready to get started?
What will you learn in this online course?
13 lessons & 22 downloads
- 100% positive reviews (14)
- 1,100 students
- 13 lessons (1h 27m)
- 22 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: French
- French · Spanish · English · Portuguese · German · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Create an editorial plan to schedule content on your networks based on a preliminary study.
Projects by course students
Who is this online course for?
Anyone who wants to boost their online presence through social media.
Requirements and materials
To take this course, you need nothing more than internet access and basic knowledge of the major social media platforms.
Reviews
A course by Vincent Roméo
Vincent Roméo trained as a computer engineer, immersed in the world of algorithms, logic, and binary. But it was this atypical path that eventually led him to the world of digital marketing and content creation.
Founder of the blog Esprit Design, he now manages the digital content of the agency 14 septembre, specialized in design, travel, and gastronomy. His day-to-day work involves accompanying brands in their communication, storytelling, and awareness strategies, with an original and personable approach.
Content
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U1
Introduction
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About Me
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Influences
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U2
Understanding Your Ecosystem
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The E-Reputation
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The Qualitative Approach
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Ambitions and Goals
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Knowing the Competition
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Creating Your SWOT
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U3
Building Your Editorial Plan
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What Content to Create?
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Which Networks to Use?
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Construction of the Editorial Plan
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U4
Deploy and Federate
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Community Management
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Amplification Levers
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Analyzing Your Performance
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FP
Final project
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Digital Marketing Strategy for Social Media
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
matias_oliviero
Muy bueno e interesante los conceptos
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nilton15_mx
PlusGran curso, abre nuevas posibilidades de aprendizaje
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iabv100
EL CURSO ES EXCELENTE Y EL PROFESOR MUY DIDÁCTICO Y CON MUY BUENA PEDAGOGÍA, LO UNICO QUE LE FALTA AL CURSO ES SER MAS INTERACTIVO
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mlletorrente
PlusCours incroyable ! Je bosse déjà dans le digital et ce cours m'a permis de mieux m'organiser et de m'ouvrir à de nouvelles façon de travailler, de voir ce job. Le super plus, les fichiers mis à disposition :)
Un tout grand merci !
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michelecesca
Um curso bem objetivo. Só achei que as aulas possuem um ritmo lento.
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