Designing a brand identity with shocking animations
A course by Joseph Navarro , Graphic Designer
Create a unique visual identity with a system of icons and symbols that reflect the essence of your brand.
Create a unique visual identity with a system of icons and symbols that reflect the essence of your brand.
Discover an innovative approach to creating striking visual identities with a minimalist graphic style and a strong focus on typography. Learn to develop a graphic system of icons and symbols that captures the essence of a brand, giving it a unique and memorable personality. Throughout the course, you'll explore the importance of creative exploration and finding new partnerships to enrich your designs.
Immerse yourself in the process of digitization, composition, and animation to transform your ideas into a dynamic visual universe. Using tools like Adobe Illustrator and After Effects, you'll generate animated expressions that bring your creations to life. Enhance your ability to communicate principles and values through design and discover how to turn each project into a visual symphony that connects with your audience.
What will you learn in this online course?
21 lessons & 21 downloads
- 100% positive reviews (1)
- 602 students
- 21 lessons (3h 58m)
- 21 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Recommended software for this course
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
GlyphsWhat is this course's project?
Students will create a visual identity for a fitness app, designing a graphic system of unique icons and symbols. These elements will be animated to form a distinctive and visually striking identity, capturing the essence of the brand.
Who is this online course for?
Graphic designers interested in branding, creatives looking for new visual identity design techniques, minimalist design enthusiasts, professionals looking to explore the impact of motion graphics on creating visually captivating brands, and students with basic knowledge of Adobe Illustrator and After Effects.
Requirements and materials
A computer with internet access and software such as Adobe Illustrator, After Effects, and Photoshop are required. Basic knowledge of Illustrator and After Effects is helpful. Extensive experience is not required, but a basic understanding will make learning easier.
New to Adobe After Effects? In that case, we recommend taking Domestika Basics courses to learn how to use the software: Introduction to After Effects.
Reviews
A course by Joseph Navarro
Joseph Navarro is a freelance graphic designer with a generalist approach and a passion for constant learning. His professional career began in advertising, where he worked as an art director for major brands such as Credomatic, Movistar, Toyota, Quiznos, and Amazon. However, in recent years, he has turned his attention to restaurants and startups, where he can connect directly with creators and convey his passion through unique visual solutions. His experience ranges from large advertising agencies to small studios and special projects, which has given him unique skills that he combines to create brand identities for diverse industries.
Passionate about modern art, architecture, typography, and animation, Joseph integrates these elements into his creative process, creating a graphic and minimalist style with a high visual impact. He specializes in creating visual identities that go beyond simple logos, seeking to establish vibrant, adaptable, and captivating visual languages. His approach centers on exploration and endless curiosity, seeking novel associations between seemingly unrelated elements, which allows him to maintain his constant inspiration.
Content
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U1
Introduction
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Presentation
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Influences
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U2
Conceptualization
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Project 1 Fundamentals
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Project Fundamentals 2
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Investigation
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Visual exploration
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U3
Creation
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Ideation
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Vectorization 1
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Vectorization 2
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Universe
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U4
Expression
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In motion: morphing 1
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In motion: morphing 2
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In motion: position and scale 1
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In motion: position and scale 2
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In motion: position and scale 3
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In motion: position and scale 4
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In motion: trim paths 1
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In motion: trim paths 2
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In motion: trim paths 3
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In motion: trim paths 4
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Deliverables
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FP
Final project
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Brand Identity Design: Animated Icons
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Glyphs
kankun
Pluselegante como el pegante!
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