Social Media Design: How to Stand Out Online
A course by Jennifer Hayashi , Multi-Disciplinary Designer and Art Director
Joined October 2021
Develop a digital toolkit featuring everything from color schemes to typography to help you build your brand and make your mark on social media
Develop a digital toolkit featuring everything from color schemes to typography to help you build your brand and make your mark on social media
Joined October 2021
Social media is a constantly changing world, which means keeping up to date with the latest platforms and their functions is essential. Multidisciplinary designer and art director Jennifer Hayashi specializes in helping brands use social media to their advantage, having worked with clients including Adobe, Refinery 29, Unilever, Netflix UK, and Samsung.
In this online course, Jennifer guides you through the process of creating your very own social media toolkit to develop your brand. Learn how to use color, typography, photography, and more to optimize your campaigns and content. Make your mark online with the power of social media design!
What will you learn in this online course?
13 lessons & 20 downloads
- 76% positive reviews (17)
- 805 students
- 13 lessons (1h 36m)
- 20 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Recommended software for this course
Adobe Illustrator
Adobe PhotoshopWhat is this course's project?
Develop a social media playbook that you can use to develop your brand on social media.
Who is this online course for?
This course is for anyone with an interest in learning how to design for social media.
Requirements and materials
Knowledge of basic design principles is recommended.
In terms of materials, you will need access to a computer as well as the design software of your choice.
Reviews
A course by Jennifer Hayashi
Jennifer Hayashi is a multidisciplinary designer and art director from Glasgow, Scotland. Growing up, she was passionate about computer games and went on to study computer arts at the University of Abertay, where she was given the opportunity to live in Japan for a year. There she practiced design and illustration and showed her work at exhibits including Takashi Murakami’s Geisei in Tokyo. She later became a junior designer in a web and design agency before moving to London.
Currently, Jennifer is an associate design director at We Are Social, alongside working on freelance creative projects for clients. She has worked with brands including Adobe, Refinery 29, Unilever, Netflix UK, MAC Cosmetics, and Samsung, and provided design direction on social content for Lidl, Audi, and Westfield.
Content
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U1
Introduction
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About Me
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Influences
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U2
Social Media Basics
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Fundamentals of Design for Social Media
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Making the Most of the Tools Available
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What is a Social Media Playbook?
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U3
Building Your Social Media Playbook
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Exploring the Brief
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Mood Board
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Colour, Graphics, and Typography
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Photography and Videography
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Mock-ups: Exploring the Design
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Finalizing the Toolkit
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U4
Additional Tips
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Pitching Your Own Ideas
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Meaningful Collaborations
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FP
Final project
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Social Media Design: How to Stand Out Online
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
Adobe Illustrator
Adobe Photoshop
camilamaureiram
Me encantó, habían cosas básicas pero muy claro todo y me ayudó a ordenarme para mostrar lo mas claro posible mi trabajo hacia los demás.
¡Gracias Domestika!
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teacherangel
Esperaba mucho más. Siento que es para un niño muy pequeño. Definitivamente no era lo que estaba buscando.
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jennifer_cele
este curso fue genial ! todo muy claro y bien explicado , me encanto
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hellodranil
Really Awasome tips
marin.marinelli
ottimo corso
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