Sales Techniques for Amazon
A course by Héctor y GerryConsultants
A course by Héctor y Gerry, Consultants
Discover how to make profitable sales in the world’s largest marketplace by learning to publish products seamlessly
Over the last few years, Amazon has become the most powerful marketplace in existence thanks to its customer service policy, delivery speed, and competitive prices. In this online course, learn to open your own Amazon store and successfully publish products for profitable results.
Héctor and Gerry are the founders of Algoritmo Consultores, a consultancy firm specialized in online brand development, and your teachers for the course. They're here to help you launch your project into new spheres using scalable strategies. By the end, you'll know how to put in place the best strategies to boost your sales and keep your business strong and healthy.
What will you learn in this online course?
15 lessons & 22 downloads
What Is a Marketplace?
7 minutes, 15 seconds
Amazon
7 minutes, 29 seconds
Definition of Sale Prices
11 minutes, 19 seconds
Promotional Strategy
10 minutes, 12 seconds
How to Correctly Publish a Product and Generate Organic Positioning
14 minutes, 2 seconds
Fulfillment
8 minutes, 39 seconds
What's included in this course?
Meet your teachers for the course, Héctor and Gerry. They talk a little bit about themselves and their careers in the world of e-commerce. They also share their main influences and sources of inspiration.
Explore what a marketplace is and how it differs from a regular e-commerce site, as well as its advantages. Learn to design a useful pricing strategy and look at some of the product-promotion options available before creating your first publication from scratch.
Move on to marketplace advertising campaigns and discover two different types: automatic and manual. See some examples of each, starting with automatic campaigns and how to transfer the information to a manual campaign. Your teachers also show you how to get even better results with an optimization process.
Next, learn about how Amazon evaluates seller progress, the key metrics to focus on, and the importance of good product reviews. To bring the course to a close, familiarize yourself with the Amazon Handmade program and its multiple benefits.
What is this course's project?
Create an Amazon seller account, publish your first article, and develop and implement the necessary strategies to boost sales and promote healthy business.
Projects by course students
Who is this online course for?
Anyone who wants to get started in the world of e-commerce. This course is ideal for start-ups and entrepreneurs looking to widen the reach of their products or wanting to get a business up and running quickly on a budget.
Requirements and materials
You don't need any prior knowledge to take this course, just a computer with internet access.
Reviews
- gihan_ilangakoonPLUS29 days ago
Its informative and the Resources are important. BUT, for an English speaking viewer there was no indication that all the Resources would be in Spanish!
- 5 months ago
Buen Curso, Cosas muy basicas pero muy interesantes, Va mas apegado a vender en Amazon FBM no tanto FBA. Basico y para principiantes.
- 8 months ago
Me gusta bastante el curso, si eres principiantes y nunca has usado antes Amazon para vender te sirve bastante, deberían crear un nuevo curso mas avanzado donde hablen de FBA pero con herramientas donde puedas crecer mas osea un curso que ya no sea para principiantes
- 11 months ago
Muy bien explicado, me gustó mucho este curso
- 1 year ago
Good course
They've worked with clients from almost every industry, including decoration, sports, vitamins and supplements, cooking, clothes and accessories, and toys and infants, to name just a few. One of their main assets is the creation of customized programs for clients to achieve short-term results.
Content
- U1
Introduction
- About Us
- Influences
- U2
The Marketplace
- What Is a Marketplace?
- Amazon
- Definition of Sale Prices
- Promotional Strategy
- How to Correctly Publish a Product and Generate Organic Positioning
- Fulfillment
- U3
Advertising Campaigns
- What Is a Campaign and What Is It For?
- Automatic Campaigns
- How to Generate a Manual Campaign
- Basic Steps to Optimize a Campaign
- U4
After-Sales Service and Evaluations
- Improving the Experience of My Customers
- Good Ratings
- Amazon Handmade
- FP
Final project
- Sales Techniques for Amazon
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
PLUSIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
You’ll learn how to create and optimize listings, manage your store, set prices, use promotional tools, and apply strategies to increase sales and visibility on Amazon and other digital marketplaces.
No, this is an intermediate-level course designed for those who already have basic ecommerce knowledge or prior online sales experience.
You’ll need basic ecommerce knowledge, access to a computer with internet, and ideally a seller account on Amazon or an interest in opening one.
The course covers product optimization, pricing strategies, using promotions and coupons, advertising campaigns, competitor analysis, and efficient inventory and logistics management.
You’ll learn step-by-step how to open, set up, and register your Amazon store, including choosing categories, uploading products, and meeting requirements like GS1 barcodes.
You’ll see how to create featured deals, launch lightning deals, manage coupons, and optimize discounts based on key dates and consumer behavior.
Yes, you’ll learn how to simulate commissions, use Amazon’s fee calculator, and calculate product margins to set profitable prices.