Podcast production: From concept to marketing
A course by Nicola-André Hagmann , Creative Strategist
Joined February 2022
Master podcast creation. Learn to script, record, edit and market your podcast.
Master podcast creation. Learn to script, record, edit and market your podcast.
In this inspiring online course with Nicola-André Hagmann, founder and CEO of PERFORMANCE ONE HEART, you will learn everything you need to create and successfully market your own podcast. This course is the perfect opportunity to delve deep into the world of podcasts and learn from a professional.
First, this course will give you a comprehensive overview of the history and production of podcasts, including their relationship to audio marketing. Nicola-André will work with you to develop the concept and brief for your own podcast. You will learn how to define your target audience, formulate a compelling story and research suitable hosts and guests. You will also master script writing and podcast production.
As the course progresses, you'll learn how to select and use the necessary equipment, record and edit, including using sound effects and samples. Finally, you'll gain valuable insight into choosing hosting platforms and promotional strategies, including using social media to distribute your podcasts.
What will you learn in this online course?
21 lessons & 18 downloads
- 100% positive reviews (4)
- 1,009 students
- 21 lessons (3h 16m)
- 18 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: German
- German · Spanish · English · Portuguese · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
As part of this course, you will develop your own podcast concept and create a full brief. This project will allow you to put what you have learned into practice and be ready to create and market your own podcast at the end of the course.
Who is this online course for?
This course is aimed at anyone interested in creating and marketing podcasts. There is no specific prior knowledge required. Whether you already have experience in podcasting or are completely new to the field, this course provides valuable insights and skills for anyone looking to take their podcasting skills to the next level.
Requirements and materials
To take part in this course, all you need is a computer, headphones, a microphone and editing software such as Audacity or Ableton. Nicola-André will help you choose and use the appropriate equipment.
Reviews
A course by Nicola-André Hagmann
Nicola-André Hagmann, the founder and managing director of PERFORMANCE ONE HEART, is an experienced expert in podcast production and marketing. With a passion for positive emotional experiences, he has developed and successfully implemented unique marketing campaigns for well-known brands. With this course, he shares his extensive knowledge and experience in the world of podcasts to help you create and successfully market your own podcast.
Content
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U1
Introduction
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About me
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Influences
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U2
From audio marketing to podcasts
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The story behind the podcast
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Audio Marketing
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Podcast Marketing
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Podcast production and what you need for it
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U3
The creative concept for the podcast production
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Creating a podcast concept
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The listeners
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Formulate the story
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Research host and guests
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Preparation of the briefing
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Develop the script
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U4
The production of the podcast
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Preparing the equipment
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The recording
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Post-production and finalisation of the podcast 1
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Post-production and finalisation of the podcast 2
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Post-production and finalisation of the podcast 3
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Sound effects and samples from sound libraries
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U5
Spread the podcast
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Hosting platforms and podcasts
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Social networks
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Marketing approaches to increase reach
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FP
Final project
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Podcast Production: From Concept to Marketing
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
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PlusExcelente oportunidad de crecimiento profesional
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miguelmoebius
Muy bueno aunque quizás un poco básico. Sin muchos insights.
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gicaramires
Curso bem organizado e didático
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belotifilho
Dentro da proposta de apresentar os passos que envolve a criação de um podcast , o curso atende este objetivo , seguramente.
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