Design of 3D Sets for Products

A course by Alejandro Herrada González , Graphic Designer and Art Director

Graphic Designer and Art Director. Cali, Colombia.
Joined May 2016

Learn to create advertising sets in 3D for Cinema 4D

93% positive reviews (197)
4,814 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

Learn to create advertising sets in 3D for Cinema 4D

When designing an environment for a product, the physical world presents some limitations to creativity that can be solved through the use of 3D: from budget problems to others related to materials and spaces. In 3D you can create without limiting your imagination.

This was what led Alejandro Herrada to found Ah. Studio, a studio specialized in 3D design with clients such as Nivea and Hatsu. In this online course, Alejandro teaches you his process to create publicity sets in a 3D environment using Cinema 4D.

Read more ↓

What will you learn in this online course?

18 lessons & 17 downloads

Analysis of the brief
4 minutes, 40 seconds
Art direction moodboard
12 minutes, 15 seconds
Conceptualization and sketches
3 minutes, 13 seconds
Take product measurements
1 minute, 31 seconds
Photographs the product
1 minute, 21 seconds
From photographs to 3D
5 minutes, 9 seconds
  • 93% positive reviews (197)
  • 4,814 students
  • 18 lessons (2h 8m)
  • 17 additional resources (13 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Intermediate
  • Unlimited access forever

What is this course's project?

Develop a product and different elements in 3D, to later compose a product set.

Projects by course students

Who is this online course for?

Designers and anyone who wants to expand their vision of art direction and learn how to create a 3D set for products.

Requirements and materials

To take this course you need basic knowledge of Cinema 4D, Adobe Illustrator, and Photoshop.


Reviews

4,814 Students
197 Reviews
93% Positive ratings

Alejandro Herrada González

Teacher Plus
Graphic Designer and Art Director

Alejandro Herrada González is the art director behind Ah. Studio, a multidisciplinary design studio specialized in communication for products, visual identity, packaging, and set design integrating 3D as a fundamental tool.

Nivea, Hatsu, and Neon Glasses are some of the brands with which he has collaborated and DDB Colombia, FCB Shanghai, and Ogilvy are some of the agencies that have relied on his experience designing product sets.


Content

  • U1

    Introduction

    • Presentation
    • Influences
  • U2

    Setting the foundations of our piece

    • Analysis of the brief
    • Art direction moodboard
    • Conceptualization and sketches
  • U3

    From the physical product to 3D

    • Take product measurements
    • Photographs the product
    • From photographs to 3D
  • U4

    Modeling

    • Product modeling I
    • Product modeling II
    • Materials and render
    • Post-Production
  • U5

    Set design

    • Modeling elements
    • Final composition and lighting
    • Materials and render tips
    • Materiales y tips de render II
  • U6

    Additional

    • Creation of additional piece
    • Support document
  • FP

    Final project

    • x Set design for 3D product

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Design of 3D Sets for Products. Design, 3D, and Animation course by Alejandro Herrada González

Design of 3D Sets for Products

A course by Alejandro Herrada González
Graphic Designer and Art Director. Cali, Colombia.
Joined May 2016
  • 93% positive reviews (197)
  • 4,814 students