Creation of digital marketing attendees with artificial intelligence
A course by Núria Mañé , Consultant and Lecturer in AI Applied to Communication and Digital Marketing
Joined January 2012
Create virtual digital marketing assistants with AI, automates tasks and optimizes strategies without prior programming
Joined January 2012
Learn how to create and train personalized virtual assistants that will transform your digital marketing strategy. Discover how to use accessible tools that require no programming or technical knowledge. Imagine automating tasks like content generation, customer service, or campaign planning, optimizing your processes efficiently and creatively. Integrate these assistants into your workflow and boost your innovation capacity.
The final project will challenge you to design a functional virtual assistant that reflects the tone and goals of your project or business. Perfect for communication, marketing, and social media professionals, entrepreneurs, and students, this experience will guide you through optimizing your digital strategy with artificial intelligence, without the need for prior programming experience. With basic digital marketing knowledge and a technological curiosity, you'll be ready to take full advantage of the possibilities AI offers.
What will you learn in this online course?
13 lessons & 23 downloads
- 89 students
- 13 lessons (1h 44m)
- 23 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, German, English, French, Italian, Dutch, Polish, Portuguese, Turkish
- Spanish · English · Italian · Portuguese · French · German · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
What is this course's project?
Design and launch a functional virtual assistant that reflects the tone and objectives of your project or business. Train it to perform automated tasks within a real digital marketing strategy, optimizing processes and improving the efficiency of your projects.
Who is this online course for?
This course is aimed at communications, marketing, and social media professionals, entrepreneurs, educators, and students interested in optimizing their digital strategies using artificial intelligence, without requiring prior technical knowledge. Ideal for those seeking to innovate their digital approach.
Requirements and materials
You don't need prior experience in programming or artificial intelligence. You just need basic knowledge of digital marketing, a curiosity about technology, and a willingness to apply what you've learned. Access to digital tools like ChatGPT or Gemini is recommended.
Núria Mañé
A course by Núria Mañé
Núria Mañé is a prominent digital communication professional since 2009. Her passion for innovation and creativity has led her to continuously explore new boundaries. After starting her career in an institution, she worked in audiovisual event production and communication, and later specialized in social media. She has led Community Manager teams as a Social Media Manager and developed strategies as a Social Media Strategist.
Since 2011, she has worked as an independent consultant, trainer, and speaker, bringing her knowledge and experience to professionals and companies who want to connect with their audiences through innovative digital strategies, merging technology and creativity. Artificial intelligence has transformed her way of working, becoming a key ally that Núria integrates into her day-to-day life to explore new possibilities in communication and provide effective solutions in a constantly evolving digital environment.
Content
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U1
Introduction
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Presentation
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My assistants
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U2
Do you know AI assistants?
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Introduction to AI Assistants
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What tools are you going to use?
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Customize and configure ChatGPT
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U3
Definition of the Assistant
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Where to find already created assistants
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Business Assistants: Customer Service and Sales
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Wizards for generating content and analyzing results
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Strategic planning before creating an assistant
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U4
Creating a step-by-step wizard with ChatGPT and Gemini
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Creating and configuring a ChatGPT assistant
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Feeding and training the GPT
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GPT Assistant Visibility and Monetization Strategy
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Create a custom Gem assistant with Google Gemini
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FP
Final project
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Create and train your own digital marketing assistants with AI
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
What are Domestika's online courses?
Domestika courses are online classes that allow you to learn new skills and create incredible projects. All our courses include the opportunity to share your work with other students and/or teachers, creating an active learning community. We offer different formats:
Original Courses: Complete classes that combine videos, texts, and educational materials to complete a specific project from start to finish.
Basics Courses: Specialized training where you master specific software tools step by step.
Specialization Courses: Learning paths with various expert teachers on the same topic, perfect for becoming a specialist by learning from different approaches.
Guided Courses: Practical experiences ideal for directly acquiring specific skills.
Intensive Courses (Deep Dives): New creative processes based on artificial intelligence tools in an accessible format for in-depth and dynamic understanding.
When do the courses start and when do they finish?
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
What do Domestika's courses include?
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
Have you been given a course?
You can redeem the course you received by accessing the redeeming page and entering your gift code.
