Creative Floral Design Specialization

Who inspire me | ORA The Floral Agency

Here I'm going to tell you about my favorite floral artists. I love seeing them because they inspire me, and I explore each of them to create my own unique taste and signature.

Now I'll tell you about my main influences in the floral world and how they've helped improve my work. I'll explain how I defined my style and what elements you can use to begin finding your own.

Influences | Daniel Ruiz

Influences | Violeta Gladstone

Now I'm going to show you what inspires me. We'll take a look at my favorite influences; those that define me as a person and also define my work. I'll tell you about some of my sources of inspiration.

Influences | Violeta Gladstone

In this lesson, I'm going to show you my sources of inspiration. We'll explore my favorite influences, those that define me as a person and also define my work.

Module 2

Learn to create unique bouquets with Alex Molina, a pioneer of floral design in Madrid and Mexico. Master three different techniques and discover how to combine art, design, and nature to create emotional arrangements with any type of flower or foliage.

15 lessons (2h 43m)

History of bouquets

In this lesson, I'll tell you the history of bouquets and how they've accompanied us for millennia. We'll review the different bouquets that exist, in form and style, and finally, we'll look at their commercial uses.

Flower typologies

Next, I'll show you the different flower shapes and styles we'll be using. Using this formula, we'll summarize the main characteristics of each flower and can use other species available in our environment or season.

Color range 1

The difference between a flower seller and a floral designer is design. In this course, I'll show you some of the fundamentals of design applied to the exercises you'll complete.

14m

Color range 2

Now I'll explain how I was inspired to choose the color scheme for the circular and vertical bouquets. I'll also tell you how I use Instagram and a flower auction website.

In this lesson, I'll teach you how to select materials based on the type of work we're going to do and the different preparations each requires.

Materials 1

14m

Materials 2

After explaining the different materials, now I'm going to show you how to paint the greens.

In this lesson, I'll show you how to make a circular bouquet using the spiral technique. This technique allows you to create the bouquet and put intention into the placement of the materials. I'll also explain how to incorporate wedge-shaped greenery; these will help keep the bouquet from becoming too compact.

Circular bouquet 1

Once the bouquet is finished, it's time to tie it and cut the stems.

Circular bouquet 2

Vertical bouquet

In this lesson, we'll make a vertical bouquet using the parallel technique. This technique allows for elongated bouquets, and it also gives the materials an upward feel.

Finally, we'll make a horizontal bouquet using the braiding technique. This technique allows for this shape and creates a very airy bouquet without the need for wedge greenery.

Horizontal bouquet 1

14m

Horizontal bouquet 2

We continue working little by little adding elements until we finish the horizontal bouquet.

In this lesson, I'll tell you everything you need to know to keep your bouquet in perfect condition: water, temperature, and preservatives for cut flowers, stem trimming, and more.

Conservation

Photography

Next, I'll show you how to take the most professional photograph possible using the tools at your disposal.

Shipment

Finally, I'll show you how to wrap and package your bouquet so it doesn't get ruined in transit.

Design and Creation of Floral Compositions

Module 3

Discover the art of floral design with Juliana Bustillo, founder of Ora The Floral Agency. Learn how to combine heights, colors, and textures to create unique arrangements and installations, and transform any space into a visual and sensorial experience.

13 lessons (2h 43m)

Classification of flowers. Part 1

In this lesson, I'll explain the five types of flowers that exist in the harmony of an arrangement. I'll also talk about what the stem of the flower itself communicates and what purpose it serves within the arrangement. The success of a composition lies in its varieties. Say no to the recipe book!

Classification of flowers. Part 2

Here I continue showing you complementary flowers and dried flowers. I'll also show you how to add a flirty touch to your arrangements.

Theory of color

Here I will explain the mechanisms I use to choose a color palette and achieve coherence in order to design a balanced composition.

Composition techniques. Part 1

In this lesson, I'm going to talk about four important concepts: textures, height, depth, and highlights. All of these are very important when composing a floral arrangement. Before that, I'm going to tell you what we should leave at the door and never let floral design in again.

Composition techniques. Part 2

Keeping in mind what we're leaving behind, I'll tell you about the new concepts we need to consider when creating floral arrangements.

In this lesson, I'll explain the creative process my team takes to begin building on a series of references and ideas. Here, I'll share the concept on which I'll base the final project of the course.

Brainstorming session

In this lesson I'm going to tell you what materials and tools we need to develop the course.

Materials and tools

Hydration and care of the flower

Now I'm going to tell you how to prepare the flowers before making the arrangements. Peeling and moisturizing them are essential steps to ensure our creations remain flawless, fresh, and long-lasting in the subsequent steps.

13m

Arrangements with oasis. Part 1

In this lesson, I'll explain the pros and cons of using oasis flowers in floral arrangements. I'll create an elongated centerpiece using oasis flowers, keeping in mind the look I'm going for in my tablescape.

Arrangements with oasis. Part 2

In this part I will continue placing the foliage of the composition in oasis.

13m

Arrangements with chicken wire or chicken wire

Here I'll explain how to use chicken wire for your floral arrangements. These will also be part of the table we conceptualized earlier, so they should be consistent with the color scheme and theme we need to create the table setting.

12m

Floral cloud

Here, I'll give you a detailed step-by-step guide on how to create a floral cloud. I'll explain what you should consider before creating the cloud, such as analyzing where it will be hung and with what. We'll discuss what type of flowers and foliage are appropriate for this type of arrangement, all while keeping in mind our table settings.

16m

Assembling the table

In this lesson, I'll explain the different decorative elements of a table. Then, I'll arrange the floral arrangements to create the tablescape we had planned. I'll talk about using mix-and-match place settings, some ways to position them, and the use of candles to create height effects.

Module 4

Immerse yourself in sustainable floral design with Dani, an expert in eco-friendly floristry. Learn techniques such as using kenzan and chicken wire to create organic table arrangements. Explore your creativity and create nature-friendly arrangements.

12 lessons (2h 15m)

Organic style

In this lesson, I'm going to begin explaining organic floral design through the elements that nature offers us, such as shapes, space, colors... I'll also talk to you about seasonal flowers.

Materials and tools

Now I'm going to tell you what tools you need to get into the world of floral styling.

How to buy flowers and foliage

Have you ever bought flowers before? No? Don't worry! In this lesson, you'll learn the basics you need to know to successfully purchase flowers from your supplier.

How to develop your idea

In this lesson, we prepare to begin our project. I'll share my process for transforming an idea into a floral design.

Creation of the mood board

Now I'm going to show you the basics of what you should look for and how to organize that inspiration to achieve a coherent story.

How to condition flowers and foliage

Finally, I want to show you how to condition flowers and foliage so that they are properly hydrated and can last much longer.

Centerpiece with curly mesh 1

In this lesson, I'll teach you how to create a centerpiece using a natural mesh made from branches and how to make the floral piece diverse, organic, and vibrant.

Centerpiece with curly mesh 2

I'm continuing to create my centerpiece design, which I started in the previous video. Follow along step-by-step so you can apply the concepts you've learned to your project.

Floral Island with Chicken Wire

In this lesson, you'll learn how to make floral islands with chicken wire. These are super versatile for creating installations or for creating a more abundant tablescape or layout.

Let's move on to a new technique. In this case, I'll teach you how to use the kenzan technique and the tips to make your design more natural.

Kenzan technique

Minimalist floral styling

In this lesson, I'll teach you how to create a minimalist floral design by using a few elements on the table to tell the story in a more conceptual way.

Maximalist floral styling

With the floral design elements I've shown you, it's time to create a bountiful tablescape inspired by the markets of Oaxaca. I'll show you how to build this look and the key elements to make each piece stand out.

Centerpiece Design with Dried and Preserved Flowers

Module 5

Learn how to create unique floral arrangements with Violeta Gladstone using drying, preserving, and dyeing techniques. Discover how to add color and personality to any space with flowers that tell stories and transform the everyday into natural art.

10 lessons (2h 22m)

Tools and materials

The materials for making floral arrangements with dried flowers are very specific. In this lesson, I'll teach you all the technical materials we need, what they are, where to get them, and what each one is used for.

Types of flowers and colors

Now I'm going to show you the different types of flowers and greenery that work well for creating floral arrangements. We'll give you a basic overview of these flowers and greenery to understand their characteristics and how we can manipulate them to work better. I'll also talk about colors, associating them with different flowers and herbs, and explain how to manipulate them to achieve the desired color.

13m

Handling flowers: dried and preserved

In this lesson, I'll teach you how to handle fresh flowers so they stay beautiful longer through drying and preservation processes. I'll teach you how to choose the right drying process for each type of flower and show you how to preserve flowers with glycerin.

Handling flowers: dyed with dyes and spray

Next, I'll teach you techniques for dyeing and painting dried and preserved flowers and leaves to add different touches of color to your arrangements. I'll show you step by step each technique, taking the opportunity to prepare the materials for the final project.

15m

Design process: development of the initial idea

In this lesson, we'll walk through my process for defining project designs. To do this, we'll brainstorm to assess the type of arrangement we need based on the location, the colors we can choose, and the floral materials we use to create those colors. This will help you learn how to choose the type of arrangement, the colors and their variations, and the floral materials you'll use.

First arrangement: frontal 1

It's time to make the front arrangement. First, I'll show you how to prepare the vase for the centerpiece. Then, I'll begin designing while explaining and demonstrating the basic design principles and specifics of this type of arrangement.

First arrangement: frontal 2

We continue with the design of the front arrangement project.

Next, we'll create the 360-degree floral arrangement. Using the previously selected and manipulated materials, I'll begin designing the floral centerpiece while explaining and demonstrating the basic design principles and specifics of this type of arrangement.

Second arrangement: 360º

In this lesson, we'll work on the final touches of the two flower arrangements. Once finished, we'll compare them.

Final touches

12m

Maintenance and last tips

Before we finish, I'll give you some tips to ensure your arrangements last as long as possible. I'll show you how to introduce fresh flowers for a photoshoot, and finally, we'll review the basic principles of composition.

Floral Headpiece: Using Flowers to Create Accessories

Module 6

Design your own floral headband with Violeta Gladstone and add a unique touch to your looks. Learn to harmoniously combine colors and shapes and create a striking accessory perfect for events where fashion and nature meet.

10 lessons (1h 24m)

Types of flowers and color

Floral wreaths can be made with different types of flowers. In this lesson, I'll tell you which flowers are best suited for the type of wreath you want to make. We'll need to consider both color and durability.

Order and analysis

Now we're going to learn how to work with a specific assignment and the aspects we need to analyze to create the . In this lesson, I'll teach you the method I use to break down and fully understand the client.

Mood board: define shape, material and color

In this lesson, I'll teach you how to create a . This will help us both show the client our design proposal and define the design we're going to create.

Technical materials

The materials for making flower crowns are very specific. In this lesson, I'll show you all the technical materials we need, where to get them, and what each one is used for.

Execution of the base

In this lesson, we'll get started and teach you how to prepare the base of your floral wreath. We'll consider both the design and the volume and weight it needs to support.

Bouquet preparation

Now I'll show you how to wire the floral material we'll be working with. The use of these techniques will depend on the type of flower and wreath you choose. It's a necessary step and should always be done to have everything ready when we start designing.