Grow your Creative Business Online
A course by Luca Barboni , Entrepreneur and Growth Hacker
Learn the Growth methodology, set up a real business project, create a Business Validation Funnel, and optimize for expansion.
Learn the Growth methodology, set up a real business project, create a Business Validation Funnel, and optimize for expansion.
Welcome to this online course with Luca Barboni, an internationally renowned digital marketing and growth hacking expert. In this course, you will learn how to apply growth hacking to launch your idea to market in an agile and creative way. Luca, known for his work with leading companies such as the European Commission, Enel and Unilever, will guide you through an innovative process to quickly test the effectiveness of your project before fully developing it.
You will discover the growth hacking mindset and learn how to set clear goals for your business. Luca will show you how to focus on the problem, not just the solution, through listening to customers and experimenting. Next, you will develop a comprehensive strategy, mapping your business model, identifying your ideal target audience, and analyzing your competition. You will learn how to communicate the value of your project and test it through interviews and surveys.
Finally, you will implement a landing page and data tracking system, as well as create an archive of ideas for the future. By the end of the course, you will be ready to launch and grow your business, always keeping your customers at the center and optimizing your resources.
What will you learn in this online course?
16 lessons & 24 downloads
- 100% positive reviews (5)
- 569 students
- 16 lessons (3h 31m)
- 24 additional resources (10 files)
- Online and at your own pace
- Available on the app
- Audio: Italian
- Italian · Spanish · English · Portuguese · German · French · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
You will create a market launch strategy. Through the application of growth hacking, you will develop a landing page and a data tracking system to analyze the results. This project will give you the opportunity to directly apply the techniques learned in the course in a practical context.
Who is this online course for?
To entrepreneurs, aspiring entrepreneurs, marketing professionals, or anyone interested in learning how to launch a business idea in an innovative way. No prior knowledge of growth hacking is required; Luca will guide you step by step through the process.
Requirements and materials
To participate, you will need a computer with internet access. Additionally, bring with you your creativity and willingness to learn to think in an agile and innovative way to turn your business idea into reality.
Reviews
A course by Luca Barboni
Luca Barboni is a renowned growth hacking and digital marketing expert, with an impressive career in the field. In addition to writing the first Italian book on growth hacking, Luca organized the largest conference in Europe on this topic and is the founder of 247X, the only Italian growth hacking agency to be a partner of growthhackers.com.
With a background in psychology, a passion for role-playing games, rock music and martial arts, Luca Barboni combines creativity and technical knowledge to create surprising growth strategies. He has collaborated with top-tier brands such as Enel, Unilever and Domino's Pizza, achieving extraordinary results in the field of digital marketing and growth hacking. His eclectic experience and unique talent make this course an extraordinary opportunity to learn from one of the best experts in the industry.
Content
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U1
Introduction
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Presentation
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Reference models
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U2
The “Growth” Method for Starting Agile Businesses
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The difference between Lean and Growth Hacking
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What problem do you solve?
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The experimentation process
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Why use canvases
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U3
What you do, Who you do it for, and Why you are Special
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The business model
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Identify the target
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A look at the competition
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The Unique Value Proposition or UVP
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Customer Discovery
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U4
Building a Digital Validation Funnel
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Create the landing page
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Monitor before leaving
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Track your results like a pirate. the AARRR Funnel
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Campaigns and acquisition channels
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Establish priorities with the ICE method
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FP
Final project
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Grow your Creative Business Online
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
jeronimonunez96
Excelente curso. Se entiende perfectamente lo que explica ayudando a comenzar en el mundo del growth hacking. Actualmente estoy por lanzar mi primer proyecto start-up, espero con ansias ver los resultados obtenidos. Excelente propuesta de curso.
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boxalika
Excellente présentation et explications détaillées les sujets abordés.
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c.pierantonio
Ottima presentazione e spiegazione nel dettaglio degli argomenti. lo termino volentieri
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alessio_ma
Mi è piaciuto, interessante.
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pedrogzzcandanedo
Recién lo comencé y me está gustando mucho. El instructor sabe de lo que habla, se nota que es una referencia en el tema. Es justo lo que estaba necesitando para desarrollar una idea que tenía abandonada.
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