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Tools, advice and strategies for success on digital platforms: Instagram, Facebook, Pinterest, LinkedIn, E-mail marketing, digital content, SEO, SEM…

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  • Canva Tutorial: How to Design Magic Reels
    Teacher Marketing

    Canva Tutorial: How to Design Magic Reels

    Learn How to Make Viral TikTok, Instagram, and YouTube Shorts in Minutes Canva is more than just a design tool—it’s a powerful video editing platform that allows you to create stunning, dynamic content for your social media. Whether you're making aesthetic quote videos, before-and-after transitions, or high-energy reels, this tutorial will show you quick and easy ways to produce professional-looking videos using Canva. In this guide, we’ll walk through three essential Canva video techniques that will help boost your engagement and make your content stand out.

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  • Productivity Tutorial: Remote Collaboration with Miro
    Teacher Marketing

    Productivity Tutorial: Remote Collaboration with Miro

    Discover essential Miro features, from presentation mode to interactive voting, and take your online collaboration skills to the next level Remote collaboration has never been more important, and Miro is a game-changer for running effective workshops, brainstorming sessions, and team meetings. While many people think of Miro as a simple digital whiteboard, it offers a wide range of tools to streamline teamwork and enhance productivity. In this tutorial, expert facilitator Phillip Wallage walks us through the key features that transform Miro into a powerful collaboration platform. From setting up a Design Sprint board to navigating frames with Presentation Mode, Philli demonstrates how to structure an engaging and interactive workshop experience.

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  • Public Speaking Tutorial: 5-Minute Warm-up Exercise
    Teacher Marketing

    Public Speaking Tutorial: 5-Minute Warm-up Exercise

    Simple and Effective Techniques to Boost Confidence Before Any Presentation Preparing for a public speaking engagement can feel overwhelming, especially when time is limited. However, with just 5 minutes, you can calm your nerves, enhance your delivery, and build confidence. In this guide, we share an easy warmup routine for presentations and public speaking that will leave you ready to captivate your audience.

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  • Public Speaking Tutorial: Where Do I Look?
    Teacher Marketing

    Public Speaking Tutorial: Where Do I Look?

    Learn how to keep your audience captivated with effective eye contact techniques. Eye contact plays a crucial role in public speaking. It not only helps you engage with your audience but also makes them feel involved in the conversation. But where should you look to ensure you're addressing everyone? In this tutorial, Dasha Dollar-Smirnova, a public speaking coach, shares her top tips for maintaining effective eye contact and keeping your audience engaged.

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  • YouTube Tutorial: How to Create Video Campaigns
    Teacher Marketing

    YouTube Tutorial: How to Create Video Campaigns

    Learn How to Create a Video Ad for YouTube with Google Ads[ The world of digital marketing can be a bit overwhelming at first, with its numbers, graphs and formulas, but the truth is that it is more intuitive than one might think and knowing Google Ads tools creating our first video campaign is not so complex. And even less so with the advice of Arantxa & Guille, marketing consultants with years of experience in creating digital advertising campaigns, both video and other formats. Below, Arantxa explains clearly and concisely how to create your first video campaign with Google Ads, so you can get started in the world of digital marketing and start promoting your brand or business:

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  • Etsy Tutorial: 5 tips for positioning your store
    Teacher Marketing

    Etsy Tutorial: 5 tips for positioning your store

    Discover these 5 practical tips that will help your Etsy store to be better positioned, with Verónica de Arriba Etsy is the world's largest platform for selling handmade products and is the site par excellence for craft artists and handmade objects. However, due to its popularity, you have to keep in mind that you will be competing with more than a million users to get a spot in your customers' shopping carts. Verónica de Arriba (@_depeapa) is the creator of the brand Depeapa, an online store where she sells her own accessories and decorative items. Her designs have appeared in magazines like Harper's Bazaar, Elle Decor, Frankie magazine or Kireei and in this tutorial she teaches us 5 essential tips to better position your store on Etsy. Don't miss it!

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  • Google Ads Tutorial: How to Create Search Campaigns
    Teacher Marketing

    Google Ads Tutorial: How to Create Search Campaigns

    Learn step by step how to create text ads for search engines without any previous knowledge with Arantxa Beltrán When we search for anything on Google, the first results that appear are usually ads that belong to a type of campaign called "search campaigns". Their use is vital in any marketing campaign, and they are very useful to make our brand known and to achieve our conversion goals. That’s why marketing consultant Arantxa Beltrán (@arantxaguille) has shared these keys to understanding, creating, and maximizing the success of this kind of campaign. You can see the tutorial here:

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  • Pinterest tutorial: the keys to succeed as a brand
    Teacher Marketing

    Pinterest tutorial: the keys to succeed as a brand

    Know the reasons why Pinterest is so important for your brand and learn how to read the success of your pins with Pinterest Analytics Natalia Escaño (@nataliaescano) is a designer and illustrator and is also one of the biggest Pinterest influencersin Spain, with more than one million followers on this platform, experience that has led her to work with brands such as L'Oréal Paris, Disney, True Religion and Daniel Wellington, among many others. As a great connoisseur and professional of this platform, not only at user level but also at business level, she has the keys to know how to stand out with a brand and reach the public through Pinterest. Below she explains the 5 reasons why you should trust your brand to Pinterest.

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  • Free Download: Guide to define the personality of your brand in 5 steps
    Teacher Marketing

    Free Download: Guide to define the personality of your brand in 5 steps

    The personality of a brand is fundamental since it is the soul and essence that distinguishes it and makes it unique. Defining the personality before starting to design will make your document have coherence with your visual identity. Here is a step-by-step guide with five keys to define personality effectively:

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  • Boost Your Online Business: Growth Hacking Secrets Revealed!
    Teacher Marketing

    Boost Your Online Business: Growth Hacking Secrets Revealed!

    Hello! I'm Luca Barboni, an expert in growth hacking and digital marketing, with a career spanning from founding the only Growth consulting firm in Italy, 247X, to be a partner with growthhackers.com, to organizing the largest European conference on the subject. My path of over 10 years of experience has always been characterized by constant learning on the field, international collaborations, and practical application working side by side with solopreneurs, startups, small, and large companies. I'm here to share with you the same practical method used by Silicon Valley startups - to grow your online business.

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  • 7 types of Graphs for Visualising Data
    Marketing

    7 types of Graphs for Visualising Data

    Learn how to choose the perfect chart for your data from 7 different options - let your data do the talking! Looking for the perfect way to represent your data visually and clearly? Look no further! In this article, we will introduce you to seven different types of graphs so you can choose the option that best suits your needs. From classic statistical graphs to more creative options, here you will find everything you need to make your data clear and eye-catching. 1. Line graph

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