Basic Principles of SEO
A course by Natzir Turrado , Technical and Strategic SEO Consultant
Joined November 2018
Learn the keys of organic positioning to improve your search engine presence and optimize your content
Learn the keys of organic positioning to improve your search engine presence and optimize your content
Joined November 2018
Did you know that a little actually goes a long way when making yourself visible on Google? This is the philosophy of Natzir Turrado, an SEO consultant and digital analyst with more than 9 years' experience in guiding and increasing traffic for big brands such as Desigual, Eroski, and more, as well as start-ups in the growth stage. Join him and dive headfirst into the world of SEO!
In this online course, learn how to be visible on Google and improve the organic positioning of your website, using different SEO techniques and strategies, such as the creation and optimization of SEO-friendly content to attract more traffic through keyword searches.
What will you learn in this online course?
17 lessons & 57 downloads
- 98% positive reviews (950)
- 28,150 students
- 17 lessons (3h 0m)
- 57 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Carry out a keyword study with SEO tools to optimize your portfolio or business website.
Projects by course students
Who is this online course for?
Anyone interested in taking the first steps in Google positioning.
Requirements and materials
You don't need previous knowledge to take this course as it is introduction to the topic. You'll need a computer with an internet connection and a website to edit, as well as the ability to upload new content. If you do not have a website, Natzir provides you with a case study so you can do the course exercises.
Reviews
A course by Natzir Turrado
Independent SEO Consultant and Conversion-oriented Digital Analyst. Natzir's job is to increase organic traffic and sales in large multinational portals, as well as start-ups that are in the growth and expansion phase. He has worked for the biggest websites from various sectors: communication (media), travel (hotel chains, cruise companies, etc.), finance, health and retail (distribution, fashion, household appliances, IT, and consumer electronics).
He is currently a professor of digital marketing at various business schools and universities, as well as a speaker at the main events and conferences on the subject in Spain.
Content
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U1
Introduction
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Presentation
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Influences
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What will we do during the course?
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U2
Introduction to SEO and search engines
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Introduction to SEO
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Why SEO is important
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How a search engine works
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U3
How to create content for SEO
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What are keywords
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How to find keywords I
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How to find keywords II
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Basic introduction to HTML key elements
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How to optimize and create content I
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How to optimize and create content II
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Good SEO practices
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U4
Metrics and final recommendations
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How to measure the success of your SEO actions I
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How to measure the success of your SEO II actions
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Final recommendations I
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Final recommendations II
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FP
Final project
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Basic principles of SEO
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
freddxx02
Plusexcelente! hasta para saber historia
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isabel.c.puribe211
PlusEste curso esta bien explicado: explica como encontrar las palabras claves, como ponerlas en la pagina web y como saber si estan funcionando esta implementacion.
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normalugogalicia
Aún no termino el curso, pero lo que llevo está bien explicado, resuelve muchas dudas y da buenos tips
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m08037
Ha sido un curso muy completo para tener una idea general del SEO, con recursos adicionales superútiles.
Me ha gustado especialmente el orden con que Natzir ha ido desgranando los contenidos y la claridad de sus exposiciones.
Muchas gracias.
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jorge
Un curso bien detallado para quienes buscan empezar con SEO y aplicarlo.
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