Create a Brand in 24 Hours with AI
A course by Luke Wilcoxson2D Motion Designer & Creative Director
A course by Luke Wilcoxson, 2D Motion Designer & Creative Director
Learn to build a brand in 24 hours using AI for strategy, visual identity, and creative concepts
Discover how to harness the power of AI to create a complete brand in just 24 hours. This course guides you through the full branding process, from research and strategy to visual identity, using AI as your creative partner. Develop a team of expert AI agents, each with unique perspectives, to challenge and refine your ideas. Learn to collaborate with AI, letting it handle the heavy lifting while you focus on creativity and direction. Transform your brand vision into reality at unprecedented speed.
Explore the intersection of human creativity and AI innovation. Dive into strategic brand development, experimenting with typography, color systems, and visual styles. Elevate your brand with photorealistic mock-ups and realistic product placements. This journey isn't about shortcuts; it's about enhancing your creative process. Ideal for designers looking to accelerate workflows and entrepreneurs eager to bring their brand to life. Experience the synergy of human intuition and AI efficiency.
What will you learn in this online course?
4 lessons & 2 downloads
Welcome to the New Speed of Creativity
2 minutes, 10 seconds
Define the Brand Vision
30 minutes, 34 seconds
Craft the Concept and Storytelling
17 minutes, 25 seconds
Visual Exploration with AI
27 minutes, 7 seconds
What's included in this course?
Unleash the potential of AI in branding by mastering a streamlined process that combines human creativity with advanced technology. You'll delve into the intricacies of building a brand from scratch, learning to harness AI as a creative partner rather than a mere tool. Discover how to construct a comprehensive brand strategy, exploring research and strategic opportunities without succumbing to shortcuts. By the end, you'll have developed a repeatable workflow that accelerates your branding projects while maintaining the integrity and uniqueness of your creative vision.
Explore the art of visual identity through AI-driven design, where you'll craft logos, define typography, and establish a cohesive color palette. Get hands-on with creating photorealistic mock-ups and placing your brand elements onto real products. This course empowers you to balance AI's efficiency with your personal touch, ensuring that each brand you develop is not only rapid but also resonates deeply with its intended audience. You'll walk away equipped with the skills to create bold, strategically-driven brands efficiently, breaking the boundaries of traditional methods.
Recommended software & tools for this course
What is this course's project?
Students will build a brand in 24 hours using AI as a creative partner. The process covers research, strategy, creative concept, and visual identity creation, resulting in a bold, strategically-driven brand with a repeatable workflow for future projects.
Who is this online course for?
Aspiring brand designers, entrepreneurs, and creatives eager to harness AI for fast-paced, strategic brand building will find this course ideal. It's perfect for those looking to streamline their design process, enhance creativity, and deliver unique branding solutions efficiently.
Requirements and materials
No extensive prior knowledge needed. Basic familiarity with AI tools and design principles helps. Gather a computer, internet connection, enthusiasm for creative exploration, and readiness to experiment with AI as a co-creator in branding projects.
Reviews
- cikguomarPLUS21 days ago
Overall I find it easy to understand. I can always go over each tutorial again to grasp the concept of the brainstorming and how using AI can assist us further.
Generating the proper prompt and asking the better or proper way will definitely gives more options to go through in order to achieve what we want.
From the ideas, prompts, answers and design work - all of these really help me. Hope to see more of Luke Wilcoxson courses in the future.
- ambarjireh1321PLUS2 months ago
Me ha parecido demasiado interesante para mí. Nunca había usado la IA para algo así y estoy encantada por usarla en algo propio, mi negocio.
- barbaritalightPLUS2 months ago
Excelente, da todas las herramientas para poder crear una marca consistente, y lo hace ver facil. demorará mas de 24 hrs pero menos de lo normal.
- 4 months ago
The best introduction to Using AI course you need
- 4 months ago
It's the good course for starter with AI.
As the founder and creative director of Only The Bold, Luke leads a team dedicated to video strategies that drive behavioral change and social impact. He also founded Motion Design Mexico, a community initiative that connects designers and animators through talks, events, and creative exchange within the Latin American motion design scene.
Content
Create a Brand in 24 Hours with AI
- Welcome to the New Speed of Creativity
- Define the Brand Vision
- Craft the Concept and Storytelling
- Visual Exploration with AI
- Final project
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
PLUSIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
This course is designed for intermediate learners with some familiarity in branding or marketing. Prior experience with basic branding concepts or design tools will help you get the most out of the AI-driven workflows taught.
You’ll need access to popular AI tools such as ChatGPT, Gemini, Midjourney, and basic graphic editing software. No advanced coding or design software is required; recommended tools are covered in the course.
You’ll learn how to use AI to conduct branding research, develop strategy, create visual identity elements, generate creative briefs, and build photorealistic brand mockups. The course also covers collaboration with AI agents and prompt engineering.
AI accelerates research, generates strategy insights, and creates visual assets like logos, typography, and color palettes. You’ll discover how to blend human creativity with AI capabilities for effective, differentiated branding.
No coding skills are needed. The course focuses on using user-friendly AI tools and prompt engineering techniques, making it accessible to non-technical branding and marketing professionals.
Yes, the course includes specific modules on hotel brand strategy, audience mapping, and persona development using AI, making it ideal for hospitality branding projects.
You’ll learn prompt engineering, persona-based AI prompting, and role-based brainstorming to generate, refine, and iterate on creative brand concepts using tools like ChatGPT and Midjourney.