Hermen Lutje Berenbroek

Hermen Lutje Berenbroek is a design strategist who specializes in helping individuals and organizations to explore, understand, and solve complex challenges through visual thinking. As a child, he was always curious about how things work and began drawing as a way to make sense of the world around him. He went on to channel that creativity at art school, graduating with a degree in visual communication and interaction design from ArtEZ University of the Arts. Hermen then began working as a designer for a number of companies including global business design consultancy XPLANE.

He later started his own brand Artifizer in 2019 where he offers a variety of services from visual maps to presentation development and workshop training for international clients in a variety of industries. Hermen also shares his expertise via his blog and on social media.